Posts Tagged ‘trader joe’

I first heard about Trader Joe’s 5 or 6 years ago. A store opened a solid 45 minutes north of me and was an instant success. I never bothered with it. Whenever one of the converted discovered I had never been a look of astonishment crossed their face. “You gotta go, dude! It’s amazing!” The accolades were never-ending and I thought, “All this for a food store? A food store??”

If praise is constant and consistent a moment comes when you begin to feel as if (more…)